With our passion for fashion and continuous search for innovation, we have transformed Villaricca tailor’s shop into an omnichannel reality.
MISSION & HISTORY
It was the early 1900's when Luigi d'Aniello - historic founder of the eponymous brand - opened a tailor shop in the town of Villaricca. Thanks to his passion for beauty and taste, the tailor's shop quickly became a reference point for fashion in the Neapolitan scene. Subsequently, it is in 1973 that his son Antonio and his wife Carmelina introduced the first brands of prêt-à-porter among the available proposals. The store went from being an elegant tailor's shop in the area to a classy boutique; its collection expanded, offering proposals and looks from Italian and foreign brands, exclusive and cool, such as Burberry, Valentino, Versace and many others.
His sons Luigi, Antonio and Fabio joined the company, leading the brand to expand with the opening of four more boutiques, making d'Aniello today an elegant multibrand with five stores, located in Villaricca, Aversa, Giugliano and Salerno.
Retail network
Each boutique is distinguished by a curated and well-defined selection of proposals. Identity that well responds to stylistic and business choices weighted on the territory and for a consolidated image, recognizable and always elegant. Villaricca - a portal between sophisticated and traditional Aversa - an innovative boutique | hub Giugliano - with a more street and rough soul Salerno - a new technologic and scenographic identity Caserta - New Opening 2024. The opening of these five stores has allowed d'Aniello to be considered one of the most prestigious Italian companies in the international fashion industry. A new store in Caserta will be added to the current retail network in 2024. Since 2013 it has been a member of the association of the Italian Chamber of Fashion Buyers "The Best Shops”.
EACH BOUTIQUE IS DIFFERENT FOR SPECIAL BUYING AND IT’S WELL DEFINED WITH A RECOGNISABLE IMAGE
Villaricca
HISTORY
Salerno
FLAGSTORE
AVERSA
AVANT-GARDE
Giugliano
CONTEMPORARY
CASERTA
NEW OPENING 2024
CASERTA
NEW OPENING 2024
COMPANY & STRATEGY
The company evolves with a multi-channel approach: - development and growth of the retail channel; - strengthening of the presence in the e-commerce market in two directions:development of the company website with increasing investments aimed at increasing awareness and commercial performance;
- development and consolidation of partnerships with the most accredited marketplaces active in the luxury fashion market; - increase of the purchase budget with the annexation of top brands in the offer portfolio - in order to exploit their potentialities in both physical and digital retail. - new store opening in Caserta (2024)
d'Aniello and its taste: from local to global through online
DANIELLOBOUTIQUE.IT
From a local and family business to an international and multichannel reality. It's 2018 - in October, when d'Aniello opens its digital channel offering a selection of more than 20 thousand models, with worldwide proposals and shipments and an almost "sartorial" customer service. From local to global, the curated selection of garments and accessories for men's and women's collections are the strength of the retail and online. With a constantly evolving brand list, constant research and special attention to new trends and young designers, d'Aniello confirms his stylistic credo. Emphasizing that, really, the difference lies in the detail.
DESIGNERS
A.P.C. AESTHER EKME AGOLDE ALAÏA alanui ALESSANDRA RICH ALEXANDER MCQUEEN Alysi AMAZUIN AMBUSH AMI PARIS AMIRI ANDREADAMO apparis ARIES Asics AURALEE AUTRY AXEL ARIGATO BALENCIAGA BALLY BALMAIN BAO BAO ISSEY MIYAKE BARROW BAUM UND PFERDGARTEN Birkenstock BLANCA VITA BORSALINO BOTTEGA VENETA BRUNELLO CUCINELLI BURBERRY CANADA GOOSE Carhartt WIP CASABLANCA CDG PLAY chie mihara Chloè CHURCH'S COMME DES GARCONS HOMME PLUS COMMON PROJECTS CP COMPANY D'ACCORI
DES PHEMMES DIANE VON FURSTENBERG DICKIES Diesel DOLCE & GABBANA DRIES VAN NOTEN DROLE DE MONSIEUR DSQUARED2 Enfants Riches Déprimés Eres ETRO FABIANA FILIPPI FAMILY FIRST FENDI FERRAGAMO GIANVITO ROSSI GIORGIO ARMANI GIVENCHY GUCCI HARRIS WHARF LONDON HEREU HERNO HOKA HOMME PLISSE ISSEY MIYAKE IENKI IENKI ISABEL MARANT ISABEL MARANT ETOILE IVY & OAK JACQUEMUS JIL SANDER JIMMY CHOO JW ANDERSON JUNYA WATANABE KENZO KHAITE LA REVECHE LANVIN PARIS LARDINI LE SILLA LEMAIRE LIDO LONGCHAMP LOU LOU STUDIO
LOUISA BALLOU LOW BRAND MAISON KITSUNè MAISON MARGIELA MAISON MICHEL Maison Mihara Yasuhiro MALO MALONE SOULIERS MARANT MARANT ETOILE MARC JACOBS MARCELO BURLON MARSELL MARIA LUCIA HOHAN MARINE SERRE MARNI MAYGEL CORONEL MAX MARA MISSONI MM6 MOMONÌ MONCLER MOU NANUSHKA NASOMATTO NEEDLE & THREAD NEIL BARRETT NEW BALANCE NORMA KAMALI OFF WHITE OSEREE Osoi PALM ANGELS PARIS TEXAS PAUL SMITH POLO RALPH LAUREN PRADA PREMIATA PUCCI PURPLE BRAND Random Identities REEBOK REINA OLGA
REPRESENT Róhe RUS RUSLAN BAGINSKIY SAINT LAURENT Salomon SELF PORTRAIT SEMI COUTURE SOLACE LONDON SPORTMAX STAND STELLA MCCARTNEY STINE GOYA STONE ISLAND STUDIO NICHOLSON TAGLIATORE TALBOT RUNHOF TALLER MARMO THE ATTICO THE NORTH FACE THOM BROWNE TORY BURCH TOTEME UGG UMA WANG VALENTINO VALENTINO GARAVANI VALEXTRA VEJA VERSACE VETEMENTS WANDLER WARDROBE.NYC WE11DONE WHITE SAND WOLFORD Y/Project ZANELLATO ZEGNA ZIMMERMANN
Events
Giorgio Armani
Salerno — Salerno — Salerno —
2022
Brunello Cucinelli
Aversa — Aversa — Aversa —
2023
Fendi
Salerno — Salerno — Salerno —
2023
EVENTS IN BOUTIQUES
IN COLLABORATION WITH TOP BRANDS, WE CREATE EXCLUSIVE SHOWCASES BY GIVING COCKTAIL PARTIES AND DINNERS
Giorgio Armani
2022
Brunello Cucinelli
2023
Fendi
2023
HEADQUARTER
ZONA INDUSTRIALE ASI 0819799100 81032 CARINARO ITALY +39 081 8942850 info@danielloboutique.it
